{"product_id":"the-collectors-guide-to-microbrands-kim-jang-9798198000728","title":"The Collector's Guide to Microbrands WATCHES: 100 Brands You Need to Know","description":"\u003cp\u003e\u003cb\u003eEXCLUSIVE PAPERBACK FEATURE: INTERACTIVE QR CODES INCLUDED!\u003c\/b\u003e Unlike traditional watch books with outdated, static images, this paperback guide is fully interactive. Each of the 100 microbrands features a custom \u003cb\u003eQR Code\u003c\/b\u003e. Simply scan it with your smartphone while reading to instantly view current collections, official price lists, and live watch specifications directly on the manufacturer's website. \u003ci\u003eYour book will never go out of style!\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003eDiscover the new Renaissance of horology. In an era where luxury often feels like a corporate label, a revolution is happening on the \"less-traveled paths\" of watchmaking. Written by expert collector \u003cb\u003eKIM JANG\u003c\/b\u003e this comprehensive guide is the definitive resource for anyone looking to go beyond the mainstream and explore the world of independent watchmaking.\u003c\/p\u003e\u003cp\u003eThe 2026 edition captures a unique moment in history: a time when small ateliers are offering the finishes, materials, and mechanical complications once reserved for high-end Swiss giants. From the rugged soul of Soviet-inspired designs to the rapid technical evolution of modern movements, this book peels back the curtain on 100 essential microbrands that are rewriting the rules of the game.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eInside this guide, you will find: \u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eExpert Analysis: \u003c\/b\u003e A deep dive into the philosophy and mechanics of 100 independent brands.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eTechnical Substance: \u003c\/b\u003e Evaluations of movements (from Sellita to Seiko meca-quartz), materials like Titanium Damascus, and specialized technologies like Sinn's TEGIMENT.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eThe Microbrand Directory: \u003c\/b\u003e A curated list of the most influential and innovative players in the market today.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eComplete Digital Connectivity: \u003c\/b\u003e To ensure you can jump straight from the page to the metal, the book includes direct QR Codes and links to the official websites of every microbrand mentioned, verified for the 2026 market.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you are a seasoned collector or a newcomer looking for your first \"independent\" piece, this guide provides the insight and transparency needed to navigate the vibrant, fast-paced world of microbrands.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kim Jang\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798198000728\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/21\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 340\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.91lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.85d","brand":"Kim Jang","offers":[{"title":"Paperback","offer_id":49097332850943,"sku":"9798198000728","price":21.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-collectors-guide-to-microbrands-kim-jang-9798198000728","provider":"WR Book House","version":"1.0","type":"link"}