{"product_id":"the-contract-advantage-frederikke-c-9781960346636","title":"The Contract Advantage","description":"\u003cstrong\u003eAuthor's Manifesto The Contract Asset Movement(TM)\u003c\/strong\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThis isn't a book about contracts.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIt's a book about how we build modern business.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFor decades, contracts have been buried in legal silos.\u003c\/p\u003e\u003cp\u003eOverlooked. Undervalued. Misunderstood.\u003c\/p\u003e\u003cp\u003eBut they hold the blueprint for everything: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow we generate revenue\u003c\/li\u003e\n\u003cli\u003eHow we serve customers\u003c\/li\u003e\n\u003cli\u003eHow we scale trust\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eContracts aren't paperwork - they're performance.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book introduces a powerful new theory: \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eContracts as a Business Asset(TM).\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA movement for executives, operators, and builders who are done with the chaos -\u003c\/p\u003e\u003cp\u003eand ready to design clarity, velocity, and growth into every agreement.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eInside, you'll discover how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTurn contracting from cost center to competitive edge\u003c\/li\u003e\n\u003cli\u003eAlign legal precision with commercial speed\u003c\/li\u003e\n\u003cli\u003eCreate systems that scale and serve\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis is a manifesto for the future of business -\u003c\/p\u003e\u003cp\u003ewhere contracts drive strategy, not slow it down.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIf you're building for scale, leading transformation, or designing systems that last - this is your strategic advantage.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWelcome to The Contract Advantage(TM).\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eJoin the movement. Lead the shift.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Frederikke C\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1960346636\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781960346636\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Authors Unite Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/31\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 518\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.51lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 1.04d","brand":"Frederikke C","offers":[{"title":"Paperback","offer_id":48446968987903,"sku":"9781960346636","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_2b2ff23d-bca1-47bf-9b9c-0fbfea1c4165.jpg?v=1777227945","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-contract-advantage-frederikke-c-9781960346636","provider":"WR Book House","version":"1.0","type":"link"}