{"product_id":"the-delta-project-a-hax-9780312240462","title":"The Delta Project: Discovering New Sources of Profitability in a Networked Economy","description":"Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e A. Hax, D. Wilde\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0312240465\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780312240462\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/11\/2001\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.29lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.54h x 6.30w x 0.85d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eBooklist\u003c\/i\u003e 08\/01\/2001 pg. 2064\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 08\/06\/2001 pg. 77","brand":"A. Hax","offers":[{"title":"Hardcover","offer_id":43994830471423,"sku":"9780312240462","price":99.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_c3bc889a-44d3-41f1-a7ef-3a46d4db1295.jpg?v=1683332426","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-delta-project-a-hax-9780312240462","provider":"WR Book House","version":"1.0","type":"link"}