{"product_id":"the-disruptors-sally-percy-9781398616486","title":"The Disruptors: How 15 Successful Businesses Defied the Norm","description":"\u003cp\u003e\u003cb\u003eFearless, innovative, driven and daring. These are the qualities of a disruptor: a business that is willing to take risks to achieve incredible success.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIn \u003cb\u003e\u003ci\u003eThe Disruptors\u003c\/i\u003e\u003c\/b\u003e, leading business journalist \u003cb\u003eSally Percy\u003c\/b\u003e investigates the stories behind some of the world's most innovative businesses, who took unconventional and trailblazing approaches to overcome the competition and achieve success. \u003cp\u003e\u003c\/p\u003eSpotify, Nintendo, TikTok and A24. These are all businesses that have taken disruptive pathways to success and have redefined their industries. \u003cb\u003e\u003ci\u003eThe Disruptors \u003c\/i\u003e\u003c\/b\u003edives into the strategies behind these stories, offering valuable insights into innovative and daring entrepreneurship.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sally Percy\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1398616486\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781398616486\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/24\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Sally Percy","offers":[{"title":"Paperback","offer_id":45898625188095,"sku":"9781398616486","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_de2bc0fa-6ac3-4553-9a0e-7708336297fc.jpg?v=1721376759","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-disruptors-sally-percy-9781398616486","provider":"WR Book House","version":"1.0","type":"link"}