{"product_id":"the-drift-aynsley-damery-9781067676902","title":"The Drift: Why Small Businesses Fail and How to See It Coming","description":"\u003cp\u003eMost small businesses don't fail because of one bad decision. They fail because of a pattern nobody sees until it's too late. Margins thin. Cash stretches. The owner works harder for less. And the people who should be watching the numbers - the accountants, the advisors, the coaches - are looking somewhere else.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAynsley Damery has spent twenty-five years sitting across the desk from business owners whose data told a story they had never been shown. In The Drift, he identifies the seven reasons small businesses silently erode, and lays out the system that turns diagnosis into action.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis is not a motivational book about hustle or mindset. It is a diagnostic book about the decisions, blind spots, and missing structures that let a business drift from healthy to fragile without anyone noticing until it's too late.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book is for every business owner who suspects something isn't quite right but can't name it. And for every accountant who knows they should be doing more but doesn't have the model to deliver it.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Aynsley Damery\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1067676902\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781067676902\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Clarity Business Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/18\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 242\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.72lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.55d","brand":"Aynsley Damery","offers":[{"title":"Paperback","offer_id":48588498174207,"sku":"9781067676902","price":16.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-drift-aynsley-damery-9781067676902","provider":"WR Book House","version":"1.0","type":"link"}