{"product_id":"the-e-myth-revisited-michael-e-gerber-9780060755591","title":"The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do about It","description":"\u003cp\u003eIn this compact disc edition of the totally revised underground bestseller -- \u003cem\u003eThe E-Myth\u003c\/em\u003e, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to \u003cem\u003eThe E-Myth Revisited\u003c\/em\u003e, you will truly be able to grow your business in a predictable and productive way.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michael E. Gerber\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0060755598\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780060755591\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e HarperAudio\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/01\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 7\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e CD\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.46lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 5.53h x 5.51w x 1.05d","brand":"Michael E. Gerber","offers":[{"title":"CD","offer_id":43946123952383,"sku":"9780060755591","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_382d8771-bdc8-4472-b3e9-3cd6554b0029.jpg?v=1681511661","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-e-myth-revisited-michael-e-gerber-9780060755591","provider":"WR Book House","version":"1.0","type":"link"}