{"product_id":"the-embedded-entrepreneur-arvid-kahl-9783982195766","title":"The Embedded Entrepreneur: How to Build an Audience-Driven Business","description":"\u003cp\u003e\u003cstrong\u003eToo many businesses start with a big idea and ultimately fail because nobody wants to pay for their product.\u003c\/strong\u003e What are they missing? The Audience-Driven approach of an Embedded Entrepreneur. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eInstead of building solutions looking for customers, \u003cstrong\u003eEmbedded Entrepreneurs find customers and build a solution with them.\u003c\/strong\u003e They join communities, observe, participate and take these learnings and transform them into products people need and businesses' customers love.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIf you want to \u003cstrong\u003efind your future customers, discover how you can help them, and build an audience while growing your business\u003c\/strong\u003e, I invite you to become an Embedded Entrepreneur.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhen you begin building your business with your future audience in mind, the guesswork ends. \u003cstrong\u003eThe Audience-Driven approach of an Embedded Entrepreneur is the path to a sustainable, customer-centric business.\u003c\/strong\u003e \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn The Embedded Entrepreneur, you will learn: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAudience Discovery: \u003c\/strong\u003e who do you want to serve and empower?\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAudience Exploration: \u003c\/strong\u003e where does your future audience hang out?\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProblem Discovery: \u003c\/strong\u003e which critical problem does your prospective audience have that you can turn into a business?\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAudience-Building: \u003c\/strong\u003e how can you leverage social media to build (with) your audience?\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eArvid Kahl is a software engineer, entrepreneur, and writer who has been building (for) his audience successfully for years. He built a SaaS business to $55,000 Monthly Recurring Revenue with his partner Danielle Simpson. They sold the business for a life-changing amount of money within two years. Arvid wrote the best-selling book Zero to Sold while building a loyal following of tens of thousands on Twitter.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThe Embedded Entrepreneur\u003c\/em\u003e is your practical guide to finding the right audience and building the product they need.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Arvid Kahl\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3982195764\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783982195766\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Arvid Kahl\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/19\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 306\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.78lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.64d","brand":"Arvid Kahl","offers":[{"title":"Paperback","offer_id":43988537016575,"sku":"9783982195766","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d25a9fc3-5326-49d8-916d-1bce8dc66afa.jpg?v=1683295007","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-embedded-entrepreneur-arvid-kahl-9783982195766","provider":"WR Book House","version":"1.0","type":"link"}