{"product_id":"the-employer-brand-handbook-james-ellis-9798642596203","title":"The Employer Brand Handbook: Volume 1: The Real World Guide to Working With Recruiters","description":"Your Employer Brand Depends on Your Recruiters, So Get The Most Out Of ThemOne part of employer branding is conceptual: positioning, value proposition, target segmentation and messaging, etc. But another part is very very tactical: working with marketing teams, developing metrics, social media planning, etc. In this book, we go deep on how to work with recruiters: building relationships, developing projects they value, how to service them so that they help you.The handbook which walks you step-by-step through the projects you need to build great relationships with recruiters and train them how to support your brand.This book includes checklists, examples and emails you can copy and paste immediately to turn your recruiters onto advocates and fans. All the things that I learned and built over the last five years as both an in-house employer brand owner, and as a consultant to companies large and small. Get the know how and the edge in leveraging recruiters.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e James Ellis\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8642596201\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798642596203\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/03\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 126\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.39lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.27d","brand":"James Ellis","offers":[{"title":"Paperback","offer_id":43990844309759,"sku":"9798642596203","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f81410a0-7103-4c30-9eed-ae34a38755e4.jpg?v=1683307012","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-employer-brand-handbook-james-ellis-9798642596203","provider":"WR Book House","version":"1.0","type":"link"}