{"product_id":"the-global-foundations-of-public-robert-e-brown-9780815372486","title":"The Global Foundations of Public Relations: Humanism, China and the West","description":"\u003cp\u003e\u003cem\u003eThe Global Foundations of Public Relations: Humanism, China and the West\u003c\/em\u003e explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies. \u003c\/p\u003e\u003cp\u003eAs the leader of growth and power across the Pacific Rim, public relations in China is not developing in isolation from the West, but via mutual accommodations and culturally complex interactions. By collecting cases and reflections on PR practices from both Chinese and Western scholars, the chapters propose that Chinese philosophies are playing a role in the development of modern Chinese PR practices, and - focusing less on the obvious differences and contracts - seek to highlight their spiritual, philosophical and political confluences. The conclusions drawn enhance and advance our understanding of public relations globally. \u003c\/p\u003e\u003cp\u003eThis innovative work is of interest to educators and researchers in the fields of public relations, strategic communications, and public diplomacy.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert E. Brown\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0815372485\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780815372486\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/28\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 216\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.10lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.56d","brand":"Robert E. Brown","offers":[{"title":"Hardcover","offer_id":48086935798015,"sku":"9780815372486","price":190.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1c2de230-2bee-4aec-a42e-dd0dc6fea1a4.jpg?v=1769097380","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-global-foundations-of-public-robert-e-brown-9780815372486","provider":"WR Book House","version":"1.0","type":"link"}