{"product_id":"the-global-public-relations-handbook-krishnamurthy-sriramesh-9780367370138","title":"The Global Public Relations Handbook: Theory, Research, and Practice","description":"\u003cp\u003eIn this third edition, \u003ci\u003eThe Global Public Relations Handbook: Theory, Research, and Practice\u003c\/i\u003e offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. \u003c\/p\u003e\u003cp\u003eThis edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and \"informal\" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy.\u003c\/p\u003e\u003cp\u003eThis will be an essential resource for students and researchers of public relations, strategic communication, and international communication.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Krishnamurthy Sriramesh\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0367370131\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780367370138\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/04\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 366\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.90h x 6.90w x 0.80d","brand":"Krishnamurthy Sriramesh","offers":[{"title":"Paperback","offer_id":44054833692927,"sku":"9780367370138","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1a7752a0-d2e4-4100-878f-4e64a5358716.jpg?v=1685032262","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-global-public-relations-handbook-krishnamurthy-sriramesh-9780367370138","provider":"WR Book House","version":"1.0","type":"link"}