{"product_id":"the-hijacked-brain-zubin-j-mistry-9781534944497","title":"The Hijacked Brain: Technology's Hidden Price Tag","description":"Our population is changing and the future of the emerging generations is in the limelight. The Hijacked Brain explores the intersection of technology and the human brain as four very different generations struggle to understand and adapt to a technologically saturated environment. Dr. Mistry draws upon the psychology of human behavior and brain function to clearly demonstrate why face-to-face communication and the generational transfers of knowledge, wealth, values and traditions fail. The addictive allure of technology and a generation's obsession with social media is all explained in an easy to read format. The Hijacked Brain provides the road map for navigating the challenges that members of each generation will face when wisdom and fortunes are handed down.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Zubin J. Mistry\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1534944494\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781534944497\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/26\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 188\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.57lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.40d","brand":"Zubin J. Mistry","offers":[{"title":"Paperback","offer_id":48445323772159,"sku":"9781534944497","price":15.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d7738eac-cd62-428f-9984-b9dbc797b977.jpg?v=1777217931","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-hijacked-brain-zubin-j-mistry-9781534944497","provider":"WR Book House","version":"1.0","type":"link"}