{"product_id":"the-human-customer-experience-and-d-m-palmer-9781499611397","title":"The Human Customer Experience and the Not-So- Secret Formula","description":"\u003ci\u003e\u003cb\u003eAre you ready to take your business to the next level?\u003c\/b\u003e\u003c\/i\u003e\u003cp\u003e\u003ci\u003eDo you wish you could hire a customer experience design expert to create the perfect experience that builds loyalty, create raving fans, keep your customers coming back for more?\u003cbr\u003eWhat If I told you, you can do all that yourself?\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eHuman Centered Design \u0026amp; Relationship Management Book\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003e w\/ 3 Experience Design Models: \u003c\/b\u003e\u003col\u003e\n\u003cli\u003e\u003cb\u003eDuration \u0026amp; Choice for Customer Retention, \u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eMarketing Relationship Correlation, \u0026amp; \u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eCustomers Hierarchy of Needs.\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eRAVING FANS, WE ALL WANT THEM\u003c\/b\u003e.\u003cul\u003e\u003cli\u003eBut how do you know when is right to invest in them and more importantly how much to invest. Will a higher loyalty budget pay you back with a return on your investment or are you just throwing money away? \u003cb\u003eThe Duration and Choice Model \u003c\/b\u003ehelp you discover your place in the market and how to determine your investment.\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCUSTOMER SERVICE HAS YOU COMPETING AGAINST LUCK MOST OF THE TIME. \u003c\/b\u003e\u003cul\u003e\u003cli\u003eWhat if you could design your customer's journey, from the time they start looking for your product or service, to stack the deck in your favor? When you understand the \u003cb\u003eMarketing Relationship Correlation\u003c\/b\u003e you will be able to begin to do this.\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eA BLUEPRINT BOOK WILL ONLY GET YOU SO FAR. \u003c\/b\u003e\u003cul\u003e\u003cli\u003eBusiness management books can only do so much. What you must understand is the \u003cb\u003eCustomers Hierarchy Of Needs\u003c\/b\u003e. Without this basic understanding business after business fail every day. Customers have basic needs, meet these and you earn the opportunity to talk about loyalty.\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eSmall Business doesn't have to mean little business.\u003c\/b\u003e Put your company on the road to growth, success, and the fastest kind of invisible influence marketing, viral word of mouth growth!\u003cbr\u003eThis Pocket-sized guide to customer experience mapping creates an easy-to-understand way for you to understand the business model canvas that will pull your business communication forward. You will instinctually understand Consumer behavior which will lead to customer success allowing you to crack the code to the development and decision making you need to monetizing innovation and profit UX strategy. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eCustomer Experience Design Journey Mapping: \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e D. M. Palmer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1499611390\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781499611397\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/19\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 48\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.12d","brand":"D. M. Palmer","offers":[{"title":"Paperback","offer_id":48445227434239,"sku":"9781499611397","price":11.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e3133790-8c1d-4191-8188-6fed7871d4af.jpg?v=1777217342","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-human-customer-experience-and-d-m-palmer-9781499611397","provider":"WR Book House","version":"1.0","type":"link"}