{"product_id":"the-idea-guide-david-ceolin-9781777406806","title":"The Idea Guide: The Step-by-Step Guide for Planning and Starting your own Business","description":"Have you ever had a business idea and wondered if it would work? Author David Ceolin has spent over 30 years around business ideas as a banker, entrepreneur, and investor. His book, The Idea Guide, is a step-by-step business planning system that has received excellent reviews from over a dozen small business associations and periodicals. For example, Profit Magazine calls The Idea Guide \"a useful detailed handbook for analyzing business ideas\". An easy-to-understand guide ideal even for beginners, each step of the book covers a different business planning element like pricing, creating features and benefits, determining potential market size, writing a marketing plan, hiring employees, analyzing breakeven points, completing financial forecasts, planning operations and more. Each step of the book uses the same consistent format:1) Easy-to-understand background on the various business planning topics such as product, competition, finances, marketing, sales, personnel, and more.2) Easy-to-follow examples of other businesses.3) Planning questions that help you organize your thoughts and ideas to turn into a plan.4) Evaluator's Thoughts: the insider tips of potential partners, banks, investors as they analyze your idea. The appendix of The Idea Guide even shows you how to turn your answers into a customized business plan ready to show potential partners, suppliers, investors, and banks.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e David Ceolin\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1777406803\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781777406806\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Blast Furnace Labs\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/28\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 152\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.81lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 11.00h x 8.50w x 0.33d","brand":"David Ceolin","offers":[{"title":"Paperback","offer_id":44127184879871,"sku":"9781777406806","price":18.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7aca7b34-09ca-4089-b639-947558475ed3.jpg?v=1687452299","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-idea-guide-david-ceolin-9781777406806","provider":"WR Book House","version":"1.0","type":"link"}