{"product_id":"the-internet-is-for-cats-jessica-maddox-9781978827912","title":"The Internet Is for Cats: How Animal Images Shape Our Digital Lives","description":"LOL cats. Grumpy Cat. Dog-rating Twitter. Pet Instagram accounts. It's generally understood the internet is for pictures of cute cats (and dogs, and otters, and pandas). But what motivates people to make and share these images, and how do they relate to other online social practices? \u003cp\u003e\u003c\/p\u003e\u003ci\u003eThe Internet is for Cats\u003c\/i\u003e examines how animal images are employed to create a lighter, more playful mood, uniting users within online spaces that can otherwise easily become fractious and toxic. Placing today's pet videos, photos, and memes within a longer history of mediated animal images, communication scholar Jessica Maddox also considers the factors that make them unique. She explores the roles that animals play within online economies of cuteness and attention, as well as the ways that animal memes and videos respond to common experiences of life under neoliberalism. \u003cp\u003e\u003c\/p\u003eConducting a rich digital ethnography, Maddox combines observations and textual analysis with extensive interviews of the people who create, post and share animal media, including TikTok influencers seeking to make their pets famous, activists tweeting about wildlife conservation, and Redditors upvoting every cute cat photo. \u003ci\u003eThe Internet is for Cats \u003c\/i\u003ewill leave you with a new appreciation for the human social practices behind the animal images you encounter online. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jessica Maddox\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1978827911\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781978827912\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rutgers University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/14\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 254\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.69lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.54h x 5.51w x 0.57d","brand":"Jessica Maddox","offers":[{"title":"Paperback","offer_id":44052776190207,"sku":"9781978827912","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8ee6eef8-9f13-4ee8-be02-35bad255b817.jpg?v=1685020686","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-internet-is-for-cats-jessica-maddox-9781978827912","provider":"WR Book House","version":"1.0","type":"link"}