{"product_id":"the-marketing-machine-ros-conkie-9781068377839","title":"The Marketing Machine: How to Engineer Profitable, Effective Marketing for Your Small Business","description":"\u003cp\u003e\u003cstrong\u003eFrom marketing chaos to clarity and growth, The Marketing Machine will give you a structured strategy to fuel your business. No more stress, waste or overwhelm.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMost small businesses either muddle along without a marketing strategy, hoping for the best, or they feel trapped in a cycle of frustration, throwing money at 'marketing experts' who promise the world but deliver little more than confusion.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIt doesn't have to be this way.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMarketing isn't a dark art, and it's definitely not guesswork. In fact, good marketing is a lot like good engineering: structured, methodical, based on objective analysis and research, and designed to deliver predictable results. They both minimise friction and confusion and are efficient and effective at delivering a great solution.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFormer engineer-turned-marketer Ros Conkie has spent years helping business owners ditch the scattergun approach and build a marketing system that actually works.\u003c\/p\u003e\u003cp\u003eIn The Marketing Machine, she lays out a clear, logical process for small businesses to generate leads, build long-term customer relationships, and, most importantly, drive profitable growth. There's no fluff or jargon, just a practical, step-by-step approach that puts you in control.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you're tired of marketing that feels like a gamble, this book will give you the tools, confidence, and strategy to make your marketing work, so you can focus on growing your business without the stress, waste, or overwhelm.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ros Conkie\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1068377836\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781068377839\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Conkie Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/02\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 220\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.75d","brand":"Ros Conkie","offers":[{"title":"Hardcover","offer_id":48087519691007,"sku":"9781068377839","price":27.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5ac75f13-02b2-43cb-8ce4-ca2ac9f6d59a.jpg?v=1769100530","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-marketing-machine-ros-conkie-9781068377839","provider":"WR Book House","version":"1.0","type":"link"}