{"product_id":"the-must-react-system-kraig-kleeman-9780595628957","title":"The Must-React System: User's Guide to Prospecting C-Suite Executives","description":"Every company that wants to continue growth needs their sales team to be proficient in finding and closing net-new opportunities. But, unfortunately, most sales persons are not good at gaining new business, much less performing even the most basic prospecting practices. There are a multitude of reasons for this phenomenon. But the biggest reason is that sales professionals are untrained in vital cold-calling techniques. Especially in the realm of cold-calling and prospecting. Further, there is a culture of sales resistance that exists, and few sales professionals are equipped to penetrate it. The Must-React System is written help all sales professionals master the art of persuasion, and especially in the important area of cold-calling, prospecting, sales pipeline development.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kraig Kleeman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0595628958\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780595628957\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e iUniverse\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/12\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 120\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.74lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.44d","brand":"Kraig Kleeman","offers":[{"title":"Hardcover","offer_id":44059385528575,"sku":"9780595628957","price":23.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b4c87178-3072-457a-a125-8bddad431cff.jpg?v=1685057909","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-must-react-system-kraig-kleeman-9780595628957","provider":"WR Book House","version":"1.0","type":"link"}