{"product_id":"the-new-corporate-citizen-cara-nichols-9781544527192","title":"The New Corporate Citizen: An Innovative Model of Corporate Philanthropy","description":"\u003cp\u003eMore than ever, businesses and organizations want to stand for something. They want to plant a flag in their community and work toward solving real problems. This goes beyond writing a check-it's about establishing an identity independent of your products and services; one that aligns with the values of both your customers and employees.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhen you want to make an impact, the hard part is knowing how to get started.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThat's where Rackspace found itself in 2008 when the company moved into a dead mall on the \"wrong\" side of town. They wanted to be a good citizen of the neighborhood, yet they were unsure where to start. Fast-forward more than ten years, and the Rackspace Foundation has positively impacted the lives of thousands of families on the northeast side of San Antonio.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn The New Corporate Citizen, Cara Nichols gives business leaders the playbook Rackspace used to create intentional change in their community by connecting with local schools. Sharing tough lessons Rackspace learned along the way, you'll see exactly how you can begin to enrich the lives of students and their families-no big checks required.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Cara Nichols\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1544527195\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781544527192\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Geekdom Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/18\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 152\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.73lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.50d","brand":"Cara Nichols","offers":[{"title":"Hardcover","offer_id":44045981155583,"sku":"9781544527192","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_68935620-8338-4268-ab0e-6a46558e8705.jpg?v=1684981920","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-new-corporate-citizen-cara-nichols-9781544527192","provider":"WR Book House","version":"1.0","type":"link"}