{"product_id":"the-portable-mba-in-entrepreneurship-william-d-bygrave-9780470481318","title":"The Portable MBA in Entrepreneurship","description":"\u003cp\u003eA totally updated and revised new edition of the most comprehensive, reliable guide to modern entrepreneurship\u003c\/p\u003e \u003cp\u003eFor years, the \u003ci\u003ePortable MBA\u003c\/i\u003e series has tracked the core curriculum of leading business schools to teach you everything you need to know about business-without the cost of earning a traditional MBA degree. \u003ci\u003eThe Portable MBA in Entrepreneurship\u003c\/i\u003e covers all the ins and outs of entrepreneurship, using real-life examples and handy tools to deliver clear, honest, practical advice on starting a successful business.\u003c\/p\u003e \u003cp\u003eIf you're planning to start your own business, you'd best start with the facts. This reliable, information-packed resource shows you how to identify good business opportunities, create a business plan, do financial projections, find financing, and manage taxes. Other topics include marketing, selling, legal issues, intellectual property, franchising, starting a social enterprise, and selling your business.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCompletely updated with new examples, new topics, and full coverage of topical issues in entrepreneurship\u003c\/li\u003e \u003cli\u003eIncludes customizable, downloadable forms for launching your own business\u003c\/li\u003e \u003cli\u003eComes with Portable MBA Online, a new web site that gives readers access to forms, study guides, videos, presentations, and other resources\u003c\/li\u003e \u003cli\u003eTeaches you virtually everything you'd learn on entrepreneurship in today's best business schools\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWhether you're thinking of starting your own business or you already have and just need to brush up on entrepreneurial basics, this is the only guide you need.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e William D. Bygrave, Andrew Zacharakis\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0470481315\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470481318\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 512\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.88h x 7.34w x 1.68d","brand":"William D. Bygrave","offers":[{"title":"Hardcover","offer_id":44046979629311,"sku":"9780470481318","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_dd8f9efa-d2dc-4ab2-ba67-33eaddeaa0ca.jpg?v=1684987590","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-portable-mba-in-entrepreneurship-william-d-bygrave-9780470481318","provider":"WR Book House","version":"1.0","type":"link"}