{"product_id":"the-power-of-ais-choice-matthew-isabella-9781764613828","title":"The Power of AI's Choice: Misalignment","description":"Your choices shape your life.\u003cbr\u003eBut what happens when those same choices start shaping machines? \u003cp\u003e\u003c\/p\u003eIn The Power of \"Your\" Choice, Matthew Isabella explored the deeply personal side of decision-making - why we make the choices we do, and how those choices shape our lives. \u003cp\u003e\u003c\/p\u003eIn The Power of AI's Choice, he raises the stakes. \u003cp\u003e\u003c\/p\u003eThis second book moves beyond the individual and into something far bigger: \u003cbr\u003eWhat happens when flawed human decision-making is scaled, systemised, and embedded into artificial intelligence? \u003cp\u003e\u003c\/p\u003eBecause AI isn't the threat.\u003cbr\u003eHuman misalignment is. \u003cp\u003e\u003c\/p\u003eDrawing on two decades of real-world experience, behavioural science, and emerging AI research, Matthew dissects how decisions are actually made - from tribal instincts and dopamine-driven habits to boardroom dynamics and global systems. \u003cp\u003e\u003c\/p\u003eThis isn't theory. It's a diagnosis. \u003cp\u003e\u003c\/p\u003eInside, you'll explore: \u003cul\u003e\n\u003cli\u003eWhy the human brain is fundamentally misaligned with the world it now operates in\u003c\/li\u003e\n\u003cli\u003eHow bias, identity, and reward systems quietly shape decisions at every level\u003c\/li\u003e\n\u003cli\u003eWhat happens when those same patterns are taught to machines\u003c\/li\u003e\n\u003cli\u003eWhy most institutions are already making misaligned decisions at scale\u003c\/li\u003e\n\u003cli\u003eWhat it will take to build systems - human and artificial - that don't collapse under pressure\u003c\/li\u003e\n\u003c\/ul\u003eThis book asks the uncomfortable question: \u003cp\u003e\u003c\/p\u003eIf we don't understand how we make decisions, what exactly are we teaching AI to do?\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Matthew Isabella\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1764613821\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781764613828\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Spunky Jedi Pty Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/21\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 96\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.31lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.20d","brand":"Matthew Isabella","offers":[{"title":"Paperback","offer_id":48588499255551,"sku":"9781764613828","price":24.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-power-of-ais-choice-matthew-isabella-9781764613828","provider":"WR Book House","version":"1.0","type":"link"}