{"product_id":"the-power-of-customer-misbehavior-m-fisher-9781349467792","title":"The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers","description":"To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e M. Fisher,M. Abbott\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1349467790\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781349467792\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.53lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.43d","brand":"M. Fisher","offers":[{"title":"Paperback","offer_id":48088047911167,"sku":"9781349467792","price":37.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d4ca6fea-0e31-4c7e-8e5e-0ec1e325d68f.jpg?v=1769102817","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-power-of-customer-misbehavior-m-fisher-9781349467792","provider":"WR Book House","version":"1.0","type":"link"}