{"product_id":"the-power-of-motivation-aka-enebi-9798259247246","title":"The Power Of Motivation: Applying Timeless and Emerging Theories to Achieve Success in the Age of AI and Human Reinvention","description":"\u003cb\u003eThe old maps of motivation are broken. Here is the new one.\u003c\/b\u003e\u003cbr\u003eIn 2024, \u003ci\u003eThe Power of Motivation\u003c\/i\u003e became an essential guide for understanding human drive. But the world didn't slow down. We are now navigating a reality where artificial intelligence can do your job in fourteen seconds, where five generations share the same Slack channel with entirely different ideas about what work is for, and where the dopamine economy has made sustained focus harder to access than at any point in human history.\u003cbr\u003eThe foundational theories of motivation-Maslow, Herzberg, Deci and Ryan-are still true. But the context in which we apply them has changed entirely.\u003cbr\u003eIn this substantially updated and expanded \u003cb\u003e2026 Edition\u003c\/b\u003e, care professional and entrepreneur Aka Enebi bridges the gap between timeless psychological frameworks and the urgent realities of the modern workplace. Drawing on two decades of experience across front-line care work and digital business building, Enebi provides a rigorous, practical examination of what drives us when the traditional levers of success no longer work.\u003cbr\u003e\u003cb\u003eInside the 2026 Edition, you will discover: \u003c\/b\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eMotivation in the Age of AI: \u003c\/b\u003e How to protect your professional identity and find your \"intrinsic premium\" when algorithms commoditise cognitive tasks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Neuroscience of Drive: \u003c\/b\u003e Why traditional \"hustle\" advice is biologically flawed, and how to recalibrate your dopamine system to beat burnout.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe 5-Generation Workplace: \u003c\/b\u003e How to master \"motivational bilingualism\" to lead Boomers, Gen X, Millennials, and Gen Z without losing your mind.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBeyond SMART Goals: \u003c\/b\u003e Why rigid goal setting fails in volatile environments, and the flexible frameworks you should use instead.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eThe Attention Economy: \u003c\/b\u003e How to protect your intrinsic drive from gamification and digital exhaustion.\u003c\/li\u003e\n\u003c\/ul\u003eWhether you are a manager trying to engage a hybrid team, a creator building a business from your bedroom, or simply someone trying to close the gap between who you are and who you want to be, this book is not a collection of hollow affirmations. It is a serious, practical companion for the road ahead.\u003cbr\u003eThe gap is closeable. It always has been. Let's begin.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Aka Enebi\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798259247246\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/28\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 62\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.21lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.15d","brand":"Aka Enebi","offers":[{"title":"Paperback","offer_id":49084163621119,"sku":"9798259247246","price":12.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-power-of-motivation-aka-enebi-9798259247246","provider":"WR Book House","version":"1.0","type":"link"}