{"product_id":"the-practical-guide-to-digital-antonio-weiss-9781398623934","title":"The Practical Guide to Digital Transformation: Use Technology to Improve Your Business","description":"\u003cp\u003e\u003cb\u003eIn every organization, digital transformation is a key activity to ensure you are keeping up with your competitors. However, plenty of organizations have failed to take advantage of the business improvement that technology can offer.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ci\u003e\u003cb\u003eThe Practical Guide to Digital Transformation\u003c\/b\u003e\u003c\/i\u003e provides the essentials for mid to senior-career business professionals to improve their organization's outcomes through technology. A productive digital transformation requires an effective digital strategy, the right culture, change management, the ability to stimulate innovation and the knowledge of where to upskill and when to bring in new talent. This book covers each of these factors and more by breaking the process down into 19 easy-to-follow and practical steps. \u003cp\u003e\u003c\/p\u003eThis updated second edition includes two new chapters on the potentials and challenges of AI and quantum computing as well as an increased focus on the ethics and sustainability of technology. Every chapter includes a real-world example of an organization being digitally transformed along with advice on putting the principles into action and key tips. Quickly grasp the principles of a successful digital transformation with this essential step-by-step guide.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Antonio Weiss\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1398623938\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781398623934\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/31\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Antonio Weiss","offers":[{"title":"Hardcover","offer_id":47611671642367,"sku":"9781398623934","price":134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6073e469-5e1f-4dd3-89ae-a0396da6e4ec.jpg?v=1764515311","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-practical-guide-to-digital-antonio-weiss-9781398623934","provider":"WR Book House","version":"1.0","type":"link"}