{"product_id":"the-publishers-direct-mail-handbook-nat-g-bodian-9780894950797","title":"The Publisher's Direct Mail Handbook","description":"This is the first reference volume devoted solely to the subject as it applies to the publishing industry.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Nat G. Bodian,Unknown\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0894950797\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780894950797\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Greenwood\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/31\/1987\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.69d","brand":"Nat G. Bodian","offers":[{"title":"Hardcover","offer_id":47579621130495,"sku":"9780894950797","price":61.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ef497411-9818-4b82-bc88-6d8af8577442.jpg?v=1763875469","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-publishers-direct-mail-handbook-nat-g-bodian-9780894950797","provider":"WR Book House","version":"1.0","type":"link"}