{"product_id":"the-quantum-leap-to-payback-tony-stocker-9781434380739","title":"The Quantum Leap to Payback Consultative Selling","description":"This publication is the first of two books planned to cover specific aspects of the sales processes, models and methodologies as taught by ESP concerning selling value, known as Payback Consultative Selling(R) (TM registered). This first publication deals with the selling aspect utilising ESP's ESPIRE(R) model. The second aspect of Payback Consultative Selling deals with negotiating prices to maximise margins having submitted a Payback Proposal (value proposition).\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tony Stocker,Nigel Lawton\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1434380734\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781434380739\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Authorhouse UK\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/11\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 228\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.75lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 5.90h x 8.90w x 0.40d","brand":"Tony Stocker","offers":[{"title":"Paperback","offer_id":48444841591039,"sku":"9781434380739","price":18.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ce7a5671-9f74-4c2a-b136-46bf9b9a06fb.jpg?v=1777214918","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-quantum-leap-to-payback-tony-stocker-9781434380739","provider":"WR Book House","version":"1.0","type":"link"}