{"product_id":"the-researchers-bible-gini-graham-scott-9781462037773","title":"The Researcher's Bible: An Overview of Key Concepts and Methods in Social Science Research","description":"\u003cp\u003eA short introduction to the major concepts and approaches used in the social sciences, especially in sociology, anthropology, and leisure, recreation, and tourism. It's an ideal supplement to a more detailed text on research methods and a guide to choose which research methods to use in a study. It also provides an explanation of different options for company owners and managers of organizations, who might want to do research or hire a research company to conduct a study for them. \u003c\/p\u003e The chapters cover these topics: What is research and how it differs from program evaluation\u003cbr\u003e Choosing a research topic\u003cbr\u003e The contribution of different disciplines to the social sciences\u003cbr\u003e Different research approaches in social science research\u003cbr\u003e Using observation in social research\u003cbr\u003e Using qualitative and quantitative research methods\u003cbr\u003e The main characteristics, advantages, and disadvantages of different sampling methods\u003cbr\u003e The main techniques for analyzing surveys and their advantages and disadvantages\u003cbr\u003e The major statistical concepts\u003cbr\u003e The major data analysis techniques\u003cbr\u003e The easiest method for social research\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gini Graham Scott\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1462037771\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781462037773\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e iUniverse\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/17\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 72\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.24lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.15d","brand":"Gini Graham Scott","offers":[{"title":"Paperback","offer_id":46217000714495,"sku":"9781462037773","price":12.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_61df7ac6-f46a-4a26-9b2b-f68b4f24d1c9.jpg?v=1728513983","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-researchers-bible-gini-graham-scott-9781462037773","provider":"WR Book House","version":"1.0","type":"link"}