{"product_id":"the-responsive-chord-tony-schwartz-9781633536050","title":"The Responsive Chord: The Responsive Chord: How Media Manipulate You: What You Buy... Who You Vote For... and How You Think.","description":"Tony Schwartz, author of seminal text The Responsive Chord, is the progenitor of the study of media manipulation. As of 2016, his book is more important now than ever. The creator of the \"Daisy Ad,\" widely credited with the election of LBJ and a pioneering media scholar reveals the secret machinations behind elections through exploitation of the media.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tony Schwartz\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 163353605X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781633536050\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Tma Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/10\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 196\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.91w x 0.55d","brand":"Tony Schwartz","offers":[{"title":"Paperback","offer_id":43989422539007,"sku":"9781633536050","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1566e808-46fc-473f-a1c5-0698a92e85a7.jpg?v=1683299410","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-responsive-chord-tony-schwartz-9781633536050","provider":"WR Book House","version":"1.0","type":"link"}