{"product_id":"the-retail-start-up-book-rowland-gee-9780749484729","title":"The Retail Start-Up Book: Successfully Plan, Launch and Grow a Business","description":"\u003cp\u003eThe retail market in the UK is worth more than  400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e \u003cb\u003e\u003ci\u003eThe Retail Start-Up Book \u003c\/i\u003e\u003c\/b\u003eprovides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, \u003ci\u003e\u003cb\u003eThe Retail Start-Up Book\u003c\/b\u003e\u003c\/i\u003e meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rowland Gee, Danny Sloan, Graham Symes\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749484721\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749484729\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/28\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.85lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.74d","brand":"Rowland Gee","offers":[{"title":"Paperback","offer_id":43925878964479,"sku":"9780749484729","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_357af4d7-412e-4899-b6b0-0069cbc4a9a8.jpg?v=1681079913","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-retail-start-up-book-rowland-gee-9780749484729","provider":"WR Book House","version":"1.0","type":"link"}