{"product_id":"the-right-start-david-harrison-9781948261616","title":"The Right Start: Build Your Brand to Survive and Thrive in Corporate America","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003eFinally!\u003c\/em\u003e\u003c\/strong\u003e \u003cstrong\u003eA book for the corporate newbie that sheds light on the strange and mysterious world of Corporate America...\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOften the difference between the hot-shot \"brand builders\" who rise to corporate success and the \"brand burners\" who crash and burn early in their careers is seldom about intelligence or even hard work. That would be too straightforward. \u003c\/p\u003e\u003cp\u003eCorporate survival and ultimate success are more often about who understands the Unwritten Rules of Corporate America. Who knows--\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow to play the game properly?\u003c\/li\u003e \u003cli\u003eWhat stupid mistakes to avoid?\u003c\/li\u003e \u003cli\u003eWhen to raise their hand at the right time and in the right way to claim that shining, brand-building opportunity?\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWith 70+ years of combined corporate experience, Harrison and Heart share their stories of success and failure in order for the rest of us--corporate newbies and anyone who could use a primer on corporate culture--to best navigate around the common pitfalls and stumbling blocks of the early corporate years.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e David Harrison, Simon Heart\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1948261618\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781948261616\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Hugo House Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/12\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 186\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.98lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.56d","brand":"David Harrison","offers":[{"title":"Hardcover","offer_id":43981937869055,"sku":"9781948261616","price":23.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ec4215c7-5443-48cc-bc92-fe27f2c55a64.jpg?v=1683258361","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-right-start-david-harrison-9781948261616","provider":"WR Book House","version":"1.0","type":"link"}