{"product_id":"the-rise-and-dominance-of-k-scribe-9798293234394","title":"The Rise and Dominance of Korean K-Pop: \"Korean Wave\" or \"Hallyu\" The significance \u0026 Rise in Korean culture music (K-pop), dramas (K-dramas), movies,","description":"\u003cp\u003e\u003cb\u003eWhat is Hallyu, Korean culture music (K-pop), dramas (K-dramas), movies, food \u0026amp; fashion, and why has it changed the world's view of Korea?\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eOnce a regional curiosity, the Korean Wave, or \u003ci\u003eHallyu\u003c\/i\u003e, a term first coined in China meaning \"Korean Flow,\" has become a global cultural force. Encompassing everything from music, television, and film to gaming, beauty, fashion, and cuisine, Hallyu is now one of South Korea's most powerful exports.\u003c\/p\u003e\u003cp\u003eSince the early 2000s, Korean pop culture has moved beyond satellite TV to dominate digital platforms. Subtitled K-dramas and live-streamed K-pop performances have captivated audiences across continents, carried by social media and fan-driven translation networks.\u003c\/p\u003e\u003cp\u003eAt the heart of this movement is K-pop. With its striking visuals, emotionally resonant storytelling, and uniquely Korean aesthetic, K-pop has done more than entertain. it has redefined Korea's global image. Music videos, films, and dramas have introduced millions to the beauty of the Korean language, landscape, and values.\u003c\/p\u003e\u003cp\u003eThis book explores the rise of Hallyu, not just as entertainment, but as a carefully built cultural economy. Through vivid examples and clear narrative, it traces how South Korea became one of the world's most admired creative powerhouses.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e K. Scribe\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798293234394\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/19\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 36\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.14lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.07d","brand":"K. Scribe","offers":[{"title":"Paperback","offer_id":48014380368127,"sku":"9798293234394","price":10.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_607c8a70-d131-4c9b-be72-38a27a8d437d.jpg?v=1767748108","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-rise-and-dominance-of-k-scribe-9798293234394","provider":"WR Book House","version":"1.0","type":"link"}