{"product_id":"the-small-business-digital-marketing-walter-g-lis-9781500282578","title":"The Small Business Digital Marketing Playbook: How to Attract and Retain the Next Generation Customer","description":"The power of the information economy and daily advances in technology and connectivity now provide the next generation customer a virtual library of resources and information to nearly all of their questions. Small and medium-sized businesses today can now find and connect with this audience in a variety of new ways that were not available a few years ago. This changing of the guard, and the opportunities that come with it, is taking shape online right now. In The Small Business Digital Marketing Playbook, digital marketing strategist Walter Lis provides a practical, no-nonsense guide for small and medium-sized businesses to attract and retain customers online.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Walter G. Lis\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 150028257X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781500282578\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/03\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 114\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.36lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.24d","brand":"Walter G. Lis","offers":[{"title":"Paperback","offer_id":46640625582335,"sku":"9781500282578","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9d850d69-0696-4173-9e1e-9eff54692618.jpg?v=1740670115","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-small-business-digital-marketing-walter-g-lis-9781500282578","provider":"WR Book House","version":"1.0","type":"link"}