{"product_id":"the-smartass-marketers-handbook-carro-susan-ford-9780692310335","title":"The Smartass Marketer's Handbook: A Guide to B2B Marketing with Attitude","description":"It's all about how to get stuff done. Learn from ideas for over a dozen categories of B2B marketing tactics. From case studies, influencer lists and awards to webinars, press releases and presentations, you won't run out of tools any time soon. Great for beginners, too. The handbook can quickly bring anyone up to speed on marketing nuts and bolts.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Carro Susan Ford\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0692310339\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780692310335\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Carro Ford Communications LLC\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/11\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 164\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.35d","brand":"Carro Susan Ford","offers":[{"title":"Paperback","offer_id":48443618459903,"sku":"9780692310335","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_25adf85d-161b-4369-9458-d39daac3e402.jpg?v=1777206667","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-smartass-marketers-handbook-carro-susan-ford-9780692310335","provider":"WR Book House","version":"1.0","type":"link"}