{"product_id":"the-startup-lifecycle-gregory-shepard-9781637744321","title":"The Startup Lifecycle: The Definitive Guide to Building a Startup from Idea to Exit","description":"\u003cb\u003eA comprehensive blueprint for building and selling a successful startup from idea to exit, bypassing failure, and making the planet a better, more equitable place.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eDue to a range of frequent and unavoidable mistakes, only 10% of startups make it beyond 5 years. In this game-changing guide, startup veteran and serial entrepreneur Gregory Shepard combines 12 startup exits, 4 private equity awards, and decades' worth of expert insight and industry experience--including interviews with real entrepreneurs, Navy SEALs, Air Force Fighter Pilots, and more--to present you with straightforward, actionable strategies for mapping out your startup and achieving success. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eThe Startup Lifecycle \u003c\/i\u003eis here to empower entrepreneurs and help you avert common mishaps by providing an easy-to-follow path through 7 key phases, leading you from your initial vision to your lucrative exit--and along the way, improving the world for future generations: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003ePhase One: Vision \u0026amp; North Star, Focusing on the End Game\u003c\/li\u003e\n\u003cli\u003ePhase Two: Prototype \u0026amp; Product\u003c\/li\u003e\n\u003cli\u003ePhase Three: Go-To-Market for Startups\u003c\/li\u003e\n\u003cli\u003ePhase Four: Standardizing for Growth\u003c\/li\u003e\n\u003cli\u003ePhase Five: Optimization\u003c\/li\u003e\n\u003cli\u003ePhase Six: Growth\u003c\/li\u003e\n\u003cli\u003ePhase Seven: Exit\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eWith helpful visuals in every chapter, Shepard expertly teaches you to use industry specific language, secure the right investments, build powerful relationships with investors, and prevent the pitfalls that cause first-time startups to fail. \u003cp\u003e\u003c\/p\u003eWhat's more, this field guide also includes free access to the most used startup platform for universities, putting everything you need at your fingertips including, world class easy to comprehend education, investors, grants and more. Don't just learn--build your startup with the 7-Phase Startup Lifecycle in digital form, supplementary training courses, and wisdom from more than thousands of interviews. \u003cp\u003e\u003c\/p\u003eSponsored by The FulBright Program, \u003ci\u003eThe Startup Lifecycle \u003c\/i\u003eimparts battle-tested business science from the mind of one of the most unique and accomplished entrepreneurs of our time, giving you the roadmap to startup success.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gregory Shepard\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1637744323\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781637744321\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Benbella Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/24\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Gregory Shepard","offers":[{"title":"Hardcover","offer_id":46052565254399,"sku":"9781637744321","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7829b2da-2efd-4be7-a075-7e1bbcd6c7e7.jpg?v=1723556764","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-startup-lifecycle-gregory-shepard-9781637744321","provider":"WR Book House","version":"1.0","type":"link"}