{"product_id":"the-storytelling-entrepreneur-melissa-addey-9781910940365","title":"The Storytelling Entrepreneur","description":"Storytelling in business works. \u003cp\u003eIt enhances memory, enthusiasm and commitment in listeners. But where do you get the stories from and when should you use them? The Storytelling Entrepreneur was developed during workshops and one-to-ones held by business consultant and author Melissa Addey with real-life entrepreneurs at the British Library's Business \u0026amp; IP Centre. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIt includes: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow to find the right stories and when to use them\u003c\/li\u003e\n\u003cli\u003eCreating a Sacred Bundle of your organisation's history, values and magical moments\u003c\/li\u003e\n\u003cli\u003eThe six stories you should learn by heart\u003c\/li\u003e\n\u003cli\u003eUsing stories at every stage of the entrepreneurial journey.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEvery entrepreneur has a business to tell story. Can you tell yours?\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Melissa Addey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1910940364\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781910940365\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Letterpress Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/07\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 164\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.38d","brand":"Melissa Addey","offers":[{"title":"Paperback","offer_id":48445856186623,"sku":"9781910940365","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0feea72f-8767-45e9-a9d9-9ff6f65b92e8.jpg?v=1777221091","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-storytelling-entrepreneur-melissa-addey-9781910940365","provider":"WR Book House","version":"1.0","type":"link"}