{"product_id":"the-trail-map-brian-wygle-9798185481325","title":"The Trail Map: A Guide to The Five Cycles(TM) Leadership Series","description":"\u003cp\u003eEvery enterprise is riding a trail. This book tells you which one you're on.\u003c\/p\u003e\u003cp\u003eEvery enterprise is riding a trail. This book tells you which one you're on. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eStart-up. Growth. Stability. Turnaround. Exit. Every business moves through five distinct terrains - and the leadership that works on one will wreck you on another. \u003ci\u003eThe Trail Map\u003c\/i\u003e is your orientation to The Five Cycles(TM), the framework at the heart of Brian Wygle's leadership series. It won't teach you to ride any single trail perfectly - that's what the five field guides are for. Instead, it teaches you to recognize where you actually are, so you stop applying growth-trail instincts to a turnaround, or stability-trail patience to a start-up that needs to move.\u003cp\u003eWritten in the same steward-leadership voice as \u003ci\u003eLeadership on Loan\u003c\/i\u003e, \u003ci\u003eThe Trail Map\u003c\/i\u003e gives you the vocabulary, the diagnostic thinking, and the confidence to choose your next move - and points you to exactly which guide to pick up next.\u003c\/p\u003e\u003cp\u003eBefore you ride, you need to know the mountain. This is that map.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Brian Wygle\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798185481325\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/03\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 48\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.17lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.10d","brand":"Brian Wygle","offers":[{"title":"Paperback","offer_id":50780311519487,"sku":"9798185481325","price":10.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-trail-map-brian-wygle-9798185481325","provider":"WR Book House","version":"1.0","type":"link"}