{"product_id":"the-ultimate-sales-training-workshop-gerhard-gschwandtner-9780071476034","title":"The Ultimate Sales Training Workshop: A Hands-On Guide for Managers","description":"\u003cp\u003e\u003cb\u003eOne hour: that's all the reading time you'll need to master one of the 15 essential sales topics outlined in \u003ci\u003eThe Ultimate Sales Training Workshop.\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eJust pick your subject, then read the hands-on guide for that chapter and additional reading materials for salespeople. Next, follow the preparation steps contained in the Sales Manager's Meeting Guide-a one-page checklist of items taking you from preplanning your workshop through set-up, organizing meeting materials, getting participants involved, topics of discussion, role-playing, debriefing sessions, getting feedback, and more. Everything is spelled out: what to do, when to do it, what to say, how to wrap things up. You simply follow the script.\u003c\/p\u003e\u003cp\u003eEach chapter also provides\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAll the essential sales principles you'll want to cover\u003c\/li\u003e\n\u003cli\u003eSidebars containing sales reps' frequently asked questions\u003c\/li\u003e\n\u003cli\u003eQuick tips for preparing your training session or next sales meeting\u003c\/li\u003e\n\u003cli\u003eSuggestions for visual materials\u003c\/li\u003e\n\u003cli\u003eTime-tested sales tools\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBeing a master seller takes years of experience, but being a master trainer doesn't. With \u003ci\u003eThe Ultimate Sales Training Workshop\u003c\/i\u003e in hand, you can set up and conduct effective training sessions in no time that will boost your team's performance to new heights.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gerhard Gschwandtner\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0071476032\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780071476034\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/23\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 306\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.63lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.54h x 7.54w x 1.02d","brand":"Gerhard Gschwandtner","offers":[{"title":"Hardcover","offer_id":44056614011135,"sku":"9780071476034","price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_64b6d143-4e6b-4d28-bfb7-235468abb0c4.jpg?v=1685042290","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-ultimate-sales-training-workshop-gerhard-gschwandtner-9780071476034","provider":"WR Book House","version":"1.0","type":"link"}