{"product_id":"the-uncertainty-mindset-vaughn-tan-9780231196895","title":"The Uncertainty Mindset: Innovation Insights from the Frontiers of Food","description":"\u003cp\u003eInnovation is how businesses stay ahead of the competition and adapt to market conditions that change in unpredictable and uncertain ways. In the first decade of the twenty-first century, high-end cuisine underwent a profound transformation. Once an industry that prioritized consistency and reliability, it turned into one where constant change was a competitive necessity. A top restaurant's reputation and success have become so closely bound up with its ability to innovate that a new organizational form, the culinary research and development team, has emerged. The best of these R\u0026amp;D teams continually expand the frontiers of food--they invent a constant stream of new dishes, new cooking processes and methods, and even new ways of experiencing food. How do they achieve this nonstop novelty? And what can culinary research and development teach us about how organizations innovate? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eVaughn Tan opens up the black box of elite culinary R\u0026amp;D to provide essential insights. Drawing on years of unprecedented access to the best and most influential culinary R\u0026amp;D teams in the world, he reveals how they exemplify what he calls the uncertainty mindset. Such a mindset intentionally incorporates uncertainty into organization design rather than simply trying to reduce risk. It changes how organizations hire, set goals, and motivate team members and leads organizations to work in highly unconventional ways. A revelatory look at the R\u0026amp;D kitchen, \u003ci\u003eThe Uncertainty Mindset\u003c\/i\u003e upends conventional wisdom about how to organize for innovation and offers practical insights for businesses trying to become innovative and adaptable.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Vaughn Tan\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 023119689X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780231196895\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Columbia University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/28\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.90d","brand":"Vaughn Tan","offers":[{"title":"Paperback","offer_id":43988902314239,"sku":"9780231196895","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b43b133d-02c8-45f0-a05f-8fc652483283.jpg?v=1683296991","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-uncertainty-mindset-vaughn-tan-9780231196895","provider":"WR Book House","version":"1.0","type":"link"}