{"product_id":"the-underdog-edge-amy-showalter-9781600379987","title":"The Underdog Edge: How Ordinary People Change the Minds of the Powerful and Live to Tell about It","description":"\u003cp\u003eWe all have occasions in which we want or need to persuade someone of greater clout, prestige or authority to see things our way. Many influence books address peer influence and downward influence (leadership). This book is unique because it reveals that upward influence success requires different tactics than generic influence tactics, because powerful people aren't like everyone else. It tells real-world stories of everyday people who have achieved persuasion success in politics and business with someone up the food chain, the peer-reviewed science behind their success, as well as insights from those whose minds they changed.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Amy Showalter\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1600379982\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781600379987\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Morgan James Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 300\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 6.10h x 9.10w x 0.70d","brand":"Amy Showalter","offers":[{"title":"Paperback","offer_id":44068753965311,"sku":"9781600379987","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_81cb3e92-e4a6-49bf-8331-fb8249b64bf0.jpg?v=1685420806","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-underdog-edge-amy-showalter-9781600379987","provider":"WR Book House","version":"1.0","type":"link"}