{"product_id":"the-valuation-of-digital-intangibles-roberto-moro-visconti-9783030369200","title":"The Valuation of Digital Intangibles: Technology, Marketing and Internet","description":"Develops an evaluation method beginning with a general approach of intangibles and then focusing on specific technology\u003cp\u003eFormulates the best practices of specific digital asset appraisal\u003c\/p\u003e \u003cp\u003eDelves into the valuation of brands, patents, big data, Internet of Things, interoperable databases, artificial intelligence, digital newspapers, social networks, blockchains, and FinTech applications\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Roberto Moro Visconti\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 303036920X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783030369200\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/18\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 536\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 1.25d","brand":"Roberto Moro Visconti","offers":[{"title":"Paperback","offer_id":43993641910527,"sku":"9783030369200","price":139.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e309d7c4-613a-47d9-9502-d2466b009d9e.jpg?v=1683325480","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-valuation-of-digital-intangibles-roberto-moro-visconti-9783030369200","provider":"WR Book House","version":"1.0","type":"link"}