{"product_id":"the-word-toe-mike-bardi-9781517040796","title":"The Word Toe: How One Word Is Redefining Mental Health (Project Toe)","description":"Wouldn't it be great if there were an easy way to ask for help during a life struggle? \u003cp\u003e\u003c\/p\u003eThe story began when a young girl and boy were walking on the beach. The young girl was going through a life struggle and didn't want to ask the boy for help when she was feeling down in fear of losing him as a friend. \u003cp\u003e\u003c\/p\u003eShe needed to find a non-confrontational way to let him know she was feeling troubled without having to directly ask him for help. \u003cp\u003e\u003c\/p\u003eWhile looking at their sandy feet, they decided on a neutral word that had no meaning, but would indicate to the boy that something was wrong whenever she texted him this magic word in the future. \u003cp\u003e\u003c\/p\u003eThe word was \"toe.\" \u003cp\u003e\u003c\/p\u003eAlthough a simple word, it would later prove to be the foundation of an extraordinary idea that would make one organization rethink the mental-health industry and how the industry goes about reducing depression, addictions, and many other life struggles that individuals face on a global scale. \u003cp\u003e\u003c\/p\u003eIt's called \"social therapy\"-empowering the average individual to make a difference in someone else's life. \u003cp\u003e\u003c\/p\u003eIn The Word \"Toe,\" co-founder Mike Bardi takes you on a journey as to how the idea formed, and the untold adventures that will both inspire and bring a tear to your eye. \u003cp\u003e\u003c\/p\u003eRead The Word \"Toe\" if you... \u003cp\u003e\u003c\/p\u003e-...want to do more with your life and need a little inspiration to get started. \u003cp\u003e\u003c\/p\u003e-...have been through a life struggle (depression, addiction, illness), and want to help others, but you don't know how. \u003cp\u003e\u003c\/p\u003e-...are currently going through a life struggle, but you don't know who to turn to. \u003cp\u003e\u003c\/p\u003e-...have heard of the organization Project Toe or projecttoe.com, or want to learn more about the app.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Mike Bardi\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1517040795\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781517040796\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/08\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 80\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.21lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.99h x 5.00w x 0.19d","brand":"Mike Bardi","offers":[{"title":"Paperback","offer_id":44410720518399,"sku":"9781517040796","price":5.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f1539629-ec6e-4838-9276-1dd8bb27227b.jpg?v=1697537457","url":"https:\/\/www.whiterainbookhouse.com\/products\/the-word-toe-mike-bardi-9781517040796","provider":"WR Book House","version":"1.0","type":"link"}