{"product_id":"the-z-curve-alberto-torres-9781917391672","title":"The Z-Curve","description":"\u003cp\u003eNo other force has determined the fate of corporations like technology disruption. Over the last few decades, giants like Apple, Amazon, Google or NVIDIA have emerged while once household names like Xerox, Nokia, AOL or Blockbuster have disappeared or been reduced to shadows of their former selves. With new forces like generative and agentic AI, quantum computing or genetic engineering, the chances are that every business executive will have to deal with disruption in the foreseeable future.\u003c\/p\u003e\u003cp\u003eThis important book provides a framework - the Z-Curve - to understand the mechanisms of disruptions, why it so difficult for managers to recognize and deal with, and most importantly, what can be done to survive and thrive in the face of disruption. Written by an expert in disruption with 30 years' experience in the tech industry, the book further analyses how certain companies have failed and succeeded and distils key lessons for anticipating and managing disruption in business.\u003c\/p\u003e, \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Alberto Torres\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1917391676\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781917391672\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lid Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/20\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Alberto Torres","offers":[{"title":"Paperback","offer_id":48997490589951,"sku":"9781917391672","price":29.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/the-z-curve-alberto-torres-9781917391672","provider":"WR Book House","version":"1.0","type":"link"}