{"product_id":"theory-of-media-literacy-w-james-potter-9780761929512","title":"Theory of Media Literacy: A Cognitive Approach","description":"\u003cstrong\u003eTheory of Media Literacy: A Cognitive Approach\u003c\/strong\u003e comprehensively explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. In this book, author W. James Potter enlightens readers on the tasks of information processing. By building on a foundation of principles about how humans think, \u003cstrong\u003eTheory of Media Literacy\u003c\/strong\u003e examines decisions about filtering messages, standard schema to match meaning, and higher level skills to construct meaning. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e W. James Potter\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0761929517\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780761929512\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications, Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/05\/2004\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.23lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.26h x 6.24w x 0.88d","brand":"W. James Potter","offers":[{"title":"Hardcover","offer_id":49096699543807,"sku":"9780761929512","price":199.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/theory-of-media-literacy-w-james-potter-9780761929512","provider":"WR Book House","version":"1.0","type":"link"}