{"product_id":"they-will-be-giants-robert-kim-wilson-9780985733599","title":"They Will Be Giants: 21st Century Entrepreneurs and the Purpose-Driven Business Ecosystem","description":"Most contemporary books on business ecosystems, especially those originating from the Mecca of entrepreneurship, Silicon Valley - are focused on what might be called a \"top-down\" approach. These books address how other geographic regions can try to build the next Silicon Valley in their part of the planet. \u003cb\u003eGiants\u003c\/b\u003e takes a very different tactic, one that we call a \"bottom-up\" approach. \u003cb\u003eGiants\u003c\/b\u003e is written specifically for the individual entrepreneur who is seeking to increase her\/his probability to succeed in their start-up or early stage business idea, thru an innovative new methodology called \u003cb\u003ePurpose-Driven Business Ecosystems\u003c\/b\u003e. \u003cbr\u003e \u003cp\u003e The 21st Century marketplace has already taught us that \u003cb\u003eBusiness Ecosystems\u003c\/b\u003e are becoming the \u003cb\u003e\u003ci\u003enew organizational design model\u003c\/i\u003e\u003c\/b\u003e. The open market is increasingly rejecting large enterprise products and services in favor of giving preference to \"collectives\" and special interest groups consisting of individual businesses that have chosen to join into organized, well-planned groups. The basic idea is that the productive output of these well focused networks - is a result of the combined actions of all the businesses working cooperatively and productively together. In today's contemporary parlance, we refer to this collective, result-generating aggregate as a \u003ci\u003ebusiness ecosystem\u003c\/i\u003e. \u003c\/p\u003e\u003cp\u003e For entrepreneurs, the functioning of their business ecosystem can literally make or break their individual business success. In this light, our book contains specific methods, tools, and other compelling information to support the 21st Century entrepreneur. \u003c\/p\u003e\u003cp\u003e Some of the most popular questions from Entrepreneurs are answered in Giants: \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eHow can \u003ci\u003eentrepreneurs\u003c\/i\u003e substantially improve their chances for success, using \u003cb\u003eassets they already possess\u003c\/b\u003e? \u003c\/li\u003e\n\u003cli\u003eHow can \u003ci\u003eentrepreneurs\u003c\/i\u003e avoid \u003cb\u003egiving up equity\u003c\/b\u003e for funding in early-stage startups? \u003c\/li\u003e\n\u003cli\u003eHow can \u003ci\u003eentrepreneurs\u003c\/i\u003e avoid the \u003cb\u003esix classic challenges\u003c\/b\u003e of early-stage startups? \u003c\/li\u003e\n\u003cli\u003eHow can \u003ci\u003eentrepreneurs\u003c\/i\u003e lower their \u003cb\u003erisk of failure\u003c\/b\u003e, including reducing go-to-market cost? \u003c\/li\u003e\n\u003cli\u003eWhy is an \u003ci\u003eoutstanding network\u003c\/i\u003e \u003cb\u003enot enough\u003c\/b\u003e? \u003c\/li\u003e\n\u003cli\u003eHow can \u003ci\u003emy customer\u003c\/i\u003e, actually perform like \u003cb\u003emy business partner\u003c\/b\u003e? \u003c\/li\u003e\n\u003cli\u003eHow do I start in developing a \u003cb\u003epurpose-driven business ecosystem\u003c\/b\u003e? \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e The end game of \u003cb\u003eGiants\u003c\/b\u003e is to enable and empower the reader to create and maintain strategic relationships with other businesses, groups or individuals who offer specific, tangible value for her\/his own team. But more importantly, this ecosystem-derived value should largely be realized within the context of the purpose of your own business. Thus your \u003cb\u003ebusiness ecosystem\u003c\/b\u003e becomes highly focused, and \u003cb\u003epurpose-driven\u003c\/b\u003e.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert Kim Wilson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0985733594\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780985733599\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Trillatian Media\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/16\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 450\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.32lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.91d\u003c\/p\u003e","brand":"Robert Kim Wilson","offers":[{"title":"Paperback","offer_id":44321233502463,"sku":"9780985733599","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_90495884-3125-4bf6-828e-18a2ce56b025.jpg?v=1696329820","url":"https:\/\/www.whiterainbookhouse.com\/products\/they-will-be-giants-robert-kim-wilson-9780985733599","provider":"WR Book House","version":"1.0","type":"link"}