{"product_id":"time-as-luxury-sofia-mercer-9798269607696","title":"Time as Luxury: Rolex, Omega \u0026 TAG Heuer: Seconds into Status","description":"\u003ci\u003eTime as Luxury\u003c\/i\u003e examines how Swiss masters like Rolex, Omega, and TAG Heuer transformed timekeeping into the ultimate symbol of wealth and precision. Once practical tools for divers, pilots, and astronauts, watches became statements of aspiration and permanence. This book uncovers how engineering excellence, celebrity endorsements, and cultural storytelling turned a wristwatch into a trophy. By tracing their journey from laboratories to luxury boutiques, it shows how time itself became a commodity-scarce, coveted, and displayed proudly on the wrist.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sofia Mercer\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798269607696\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/13\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 138\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.43lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.32d","brand":"Sofia Mercer","offers":[{"title":"Paperback","offer_id":48217886097663,"sku":"9798269607696","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_c5e8b9e6-be55-4099-a1a8-069b3ba6244a.jpg?v=1772000076","url":"https:\/\/www.whiterainbookhouse.com\/products\/time-as-luxury-sofia-mercer-9798269607696","provider":"WR Book House","version":"1.0","type":"link"}