{"product_id":"towards-intellectual-property-rights-management-dolores-modic-9783319887012","title":"Towards Intellectual Property Rights Management: Back-Office and Front-Office Perspectives","description":"\u003cp\u003eThis book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, \u003ci\u003eTowards Intellectual Property Rights Management \u003c\/i\u003ewill help businesses navigate the maze of IPR and maximise the value they get from innovation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Dolores Modic, Nadja Damij\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3319887017\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783319887012\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/06\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 178\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.53lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.42d","brand":"Dolores Modic","offers":[{"title":"Paperback","offer_id":44073601859839,"sku":"9783319887012","price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_09c2098f-2114-4e34-bee5-98918246b76d.jpg?v=1685448793","url":"https:\/\/www.whiterainbookhouse.com\/products\/towards-intellectual-property-rights-management-dolores-modic-9783319887012","provider":"WR Book House","version":"1.0","type":"link"}