{"product_id":"towards-transformative-education-in-marketing-teresa-heath-9781032908977","title":"Towards Transformative Education in Marketing: Challenging Rhetoric and Embracing Change","description":"\u003cp\u003eThis book collects bold and challenging contributions to pedagogy that foster creative and critical thinking in the marketing classroom. The chapters in this book were originally published as a special issue of \u003ci\u003eJournal of Marketing Management.\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Teresa Heath\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032908971\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032908977\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/30\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 172\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.09lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 0.50d","brand":"Teresa Heath","offers":[{"title":"Hardcover","offer_id":48449249771775,"sku":"9781032908977","price":200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_c1585917-39ef-447d-8fcc-d926200cb1aa.jpg?v=1777262554","url":"https:\/\/www.whiterainbookhouse.com\/products\/towards-transformative-education-in-marketing-teresa-heath-9781032908977","provider":"WR Book House","version":"1.0","type":"link"}