{"product_id":"town-inc-andrew-davis-9780996688918","title":"Town INC.: Grow Your Business. Save Your Town. Leave Your Legacy","description":"\u003cp\u003e\u003cstrong\u003eA Rallying Cry \u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003e\u003cem\u003e\"Town INC\u003c\/em\u003e\u003cem\u003e is less of a book than it is a rallying cry  You'll never look at any town or city the same way again.\"\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e Ann Handley, author of Wall Street Journal bestseller, Everybody Writes\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003e\u003cem\u003eA groundbreaking book based on a simple, rarely used, concept. Town Inc. a must-read for any entrepreneur who wants to claim their fame and every city leader hoping to turn their place into the next best thing. \u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e Joe Pulizzi, Founder, Content Marketing Institute and Author, Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Remarkable Businesses\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eEmpower Your Business, Your Town, and Your Fellow Citizen to Prosper as Never Before\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003cem\u003eTown Inc. unpacks the deceivingly simple link between building a booming business and growing a prosperous town. The secret, it turns out, is to market your town just as passionately as you market your own business.\u003c\/em\u003e\u003c\/p\u003e \u003cp\u003e\u003cem\u003eIn cities across America, business leaders are telling uniquely compelling stories to lure other businesses and a willing workforce to relocate to their towns. Their towns flourish and their businesses prosper.\u003c\/em\u003e\u003c\/p\u003e \u003cp\u003e\u003cem\u003eTypical of the many success stories from which you'll learn are: \u003c\/em\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003e\u003cem\u003eWarsaw, Indiana: The Orthopedic Capital of the World (R). \u003c\/em\u003e\u003c\/li\u003e \u003cli\u003e\u003cem\u003eMuscle Shoals, Alabama: The Hit Record Capital of the World \u003c\/em\u003e\u003c\/li\u003e \u003cli\u003e\u003cem\u003eBatavia, New York: The Greek Yogurt Capital of the World\u003c\/em\u003e\u003c\/li\u003e \u003cli\u003e\u003cem\u003eHamilton, Missouri: The Quick Quilting Capital of the World\u003c\/em\u003e\u003c\/li\u003e \u003cli\u003e\u003cem\u003eElkhart, Indiana: The RV Capital of the World\u003c\/em\u003e\u003c\/li\u003e \u003cli\u003e\u003cem\u003eDetroit Michigan's rebirth as: The Luxury Goods Manufacturing Capital of the America\u003c\/em\u003e\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eYour town can become just as famous and just as prosperous. Learn and use \u003cstrong\u003eTown Inc.'s\u003c\/strong\u003e proven formula to create a compelling story that will fuel your town's and your business' long-lasting prosperity. The key is to stake a unique claim that will be easy for local visionaries, business owners, and citizens to embrace and to market across the country and around the world.\u003c\/p\u003e \u003cp\u003eLet's stake your claim.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Andrew Davis\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0996688919\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780996688918\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Monumental Shift\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/07\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 204\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.53lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.43d","brand":"Andrew Davis","offers":[{"title":"Paperback","offer_id":46747599208703,"sku":"9780996688918","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6af33f00-3b50-437b-837b-7043e63e10e8.jpg?v=1743584209","url":"https:\/\/www.whiterainbookhouse.com\/products\/town-inc-andrew-davis-9780996688918","provider":"WR Book House","version":"1.0","type":"link"}