{"product_id":"toy-monster-jerry-oppenheimer-9780470371268","title":"Toy Monster: The Big, Bad World of Mattel","description":"\u003cp\u003eAn eye-popping, unauthorized expos? of the House of Barbie\u003c\/p\u003e \u003cp\u003eFrom Boise to Beijing, Mattel's toys dominate the universe. Its no-fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining expos?, \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author Jerry Oppenheimer places the world's largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel's oddball corporate culture and eccentric, often bizarre, cast of characters.\u003c\/p\u003e \u003cp\u003eBased on exclusive interviews and an exhaustive review of public and private records, \u003ci\u003eToy Monster\u003c\/i\u003e exposes Mattel's take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you'll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIntroduces you to the larger-than-life personalities that have shaped Mattel's eccentric world\u003c\/li\u003e \u003cli\u003eOffers an inside look- from an experienced author-at the scandals that have been a part of this iconic company\u003c\/li\u003e \u003cli\u003eJerry Oppenheimer is also the author of \u003ci\u003eMadoff with the Money\u003c\/i\u003e, an in-depth look at Bernie Madoff the man and his billion dollar scam\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eEngaging and accessible, \u003ci\u003eToy Monster\u003c\/i\u003e shows you why today's toy business isn't always fun and games.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jerry Oppenheimer\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0470371269\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470371268\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/01\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.10w x 1.00d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 01\/26\/2009 pg. 112\u003cbr\u003e\u003ci\u003ePeople Weekly\u003c\/i\u003e 03\/02\/2009 pg. 41\u003cbr\u003e\u003ci\u003eNewsweek\u003c\/i\u003e 03\/02\/2009 pg. 54\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 03\/01\/2009 pg. 80\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 05\/01\/2009 pg. 115","brand":"Jerry Oppenheimer","offers":[{"title":"Hardcover","offer_id":44056166269183,"sku":"9780470371268","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_6252dd70-f260-49df-b8d2-fad6034a06d5.jpg?v=1685039872","url":"https:\/\/www.whiterainbookhouse.com\/products\/toy-monster-jerry-oppenheimer-9780470371268","provider":"WR Book House","version":"1.0","type":"link"}