{"product_id":"transnational-marketing-in-the-information-diane-m-desimone-9781138986060","title":"Transnational Marketing in the Information Age","description":"First Published in 1999. New questions of transnational, multi-cultural marketing utilizing advanced technologies add entirely new facets to the basic marketing issues of product, price, promotion, and distribution. The information presented in this volume discusses the need for true transnational marketing, and presents an example of what that may entail.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Diane M. Desimone\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1138986062\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138986060\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/02\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 164\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Diane M. Desimone","offers":[{"title":"Paperback","offer_id":48447861063935,"sku":"9781138986060","price":70.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_24afc6b9-24ce-46cc-b652-1d882650da3f.jpg?v=1777235302","url":"https:\/\/www.whiterainbookhouse.com\/products\/transnational-marketing-in-the-information-diane-m-desimone-9781138986060","provider":"WR Book House","version":"1.0","type":"link"}