{"product_id":"ts-06-tourism-marketing-gullybaba-com-panel-9789381638682","title":"TS-06 Tourism Marketing","description":"TS-06 Tourism Marketing Block 1 - Understanding Tourism Market Introduction to Tourism Marketing-Approaches, Relevance and Role Market Segmentation Tourism Markets: International and Domestic Block 2 - Market Analysis Marketing Research Competitive Analysis and Strategies Forecasting for Tourism and its Products Role of Technology in Tourism Marketing Block 3 - Developmental Role of Marketing Role of Public Organisations Role of Local Bodies Role of NGOs Socially Responsible Marketing Social Marketing Block 4 - Marketing Mix Product Designing Pricing Strategies Promotion Strategies Distribution Strategies The Fifth P: People, Process and physical Evidence Block 5 - Marketing Mix: Specific Situations Familiarization Tours Seasonal Marketing Tourism Fairs and Travel Markets Block 6 - Destination Marketing Regions, Cities, Leisure Spots Events, Activities, Individuals Shopping, Education and Culture Marketing Local Foods Block 7 - Accommodation Marketing Star Category Hotels Alternate Accommodation Supplementary Accommodation Linkages in the Trade Block 8 - Transport and Travel Services Marketing Airlines Marketing Tourist Transport Marketing Travel Agency Marketing Tour Operators Marketing Total-5, Solved-0, Unsolved-5 June (2020-2022) December (2020-2021)\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gullybaba Com Panel\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 9381638683\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9789381638682\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Gullybaba Publishing House Pvt. Ltd.\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/06\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 292\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.75lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.61d","brand":"Gullybaba Com Panel","offers":[{"title":"Paperback","offer_id":47419649327359,"sku":"9789381638682","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_3845593e-f6b9-4ea1-97ce-6409900a8870.jpg?v=1761512950","url":"https:\/\/www.whiterainbookhouse.com\/products\/ts-06-tourism-marketing-gullybaba-com-panel-9789381638682","provider":"WR Book House","version":"1.0","type":"link"}