{"product_id":"ultimate-guide-to-social-media-eric-butow-9781599186740","title":"Ultimate Guide to Social Media Marketing","description":"\u003cp\u003eWhen it comes to drafting a book on social media that goes into detail on specific social platforms for business users, we run the very real risk of being out of date almost as soon as it hits the shelves. The technical aspects and features of each platform simply change too rapidly to be of lasting value. Instead, this book takes readers through a 360-degree perspective of social media marketing, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the most market-savvy social media networks.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Eric Butow, Jenn Herman, Stephanie Liu\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1599186748\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781599186740\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Entrepreneur Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/25\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 212\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.90h x 7.90w x 0.60d","brand":"Eric Butow","offers":[{"title":"Paperback","offer_id":44051769590015,"sku":"9781599186740","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_420c8ca3-a7cf-43a3-8143-21f28bc7e159.jpg?v=1685015061","url":"https:\/\/www.whiterainbookhouse.com\/products\/ultimate-guide-to-social-media-eric-butow-9781599186740","provider":"WR Book House","version":"1.0","type":"link"}